Initio Parfums Prives
Wild Rush
unisex · Launched 2026
Where to buy
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Scent profile
Share of people who describe it this way
Notes
Top notes are the first minutes, heart is the next hours, base is what stays.
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About Initio Parfums Prives Wild Rush
Wild Rush is a sweet, woody fragrance from the French house Initio Parfums Prives, released in 2026. Gourmand warmth and wood lead in equal measure, with herbal and citrus sides adding contrast. It is worn by anyone.
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Wild Rush is a sweet, woody fragrance from the French house Initio Parfums Prives, released in 2026. Gourmand warmth and wood lead in equal measure, with herbal and citrus sides adding contrast. It is worn by anyone.
Bergamot opens with a bright, clean citrus lift, and red berries add a juicy, tangy sweetness. Lavender brings an aromatic, slightly herbal freshness that keeps the composition from becoming too sugary. As it settles, caramel and vanilla deliver a rich, toasted sweetness, while sandalwood gives a creamy, smooth woodiness and patchouli an earthy backbone.
The caramel-and-wood base points to autumn and winter, evenings and social occasions where a warm, noticeable scent is welcome. It should appeal to someone who likes gourmand fragrances with a fresh lavender twist, and who wants sweetness balanced by enough wood and earth to feel grown-up rather than purely dessert-like.
Wild Rush — unisex fragrance by Initio Parfums Prives (released 2026). Notes: Bergamot, Caramel, Lavender, Patchouli, Red Berries, Sandalwood, Vanilla. — Parfica open fragrance database
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Quick answers
How much does Initio Parfums Prives Wild Rush cost in the United States?
No partner shop in the United States has it in stock right now; the page stays with the facts.
What does it smell like?
Mainly gourmand, woody, aromatic and citrus. Notes: bergamot, caramel, lavender, patchouli, red berries, sandalwood.
Who makes it?
Initio Parfums Prives (France). Launched in 2026. Marketed unisex.
How is it rated?
8.5 out of 10 from 31 votes on Parfica open fragrance database.
Where does this data come from?
The rating and the votes on longevity, sillage, season and time of day come from Parfica open fragrance database. Notes, accords, perfumers and release data come from the ScentGlade catalogue (shared with the Olfactory app) and its editors.